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MASSIVE ACTION – This is basically doing everything possible to achieve a goal. This would be like digging yourself out of a collapsed mine or something urgent like that. You keep pressing forward until you accomplish the goal no matter what. This may be difficult, painful, or seem impossible but you do what it takes. PASSIVE …

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What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert. Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.